Zumba Wants You to Get Fit and Have Fun on its New App

Alberto Perlman, CEO of Zumba, shares what users can find on its new app, the demand for in-person fitness classes, and the secret to remaining a go-to exercise brand for decades.
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What to Expect at SXSW 2025
Fast Company's KC Ifeanyi reveals what's next as media, tech, and social collide. Cheddar's exclusive SXSW content airs March 12th and 14th at 8pm EST
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