The Philadelphia Eagles may have won Super Bowl LII, but which brands delivered the most memorable advertisements? Diply's Dan Lagani joins Cheddar to discuss the factors to consider when picking a champion from the biggest night of the year for TV commercials.
The president and chief revenue officer explains how significantly the big game resonated on social media. Facebook reported 62 million people had 270 million interactions relating to the game on the social platform. Lagani shares which brands had the highest engagement and most mentions on Twitter during the game.
He thinks Bud Light, Tide, and Doritos all set themselves apart with strong showings Sunday. But the public didn't like Ram's decision to use a Martin Luther King Jr. speech to sell pickup trucks. Lagani reveals how companies can better employ social causes to help spread their messaging.
Kansas City Chiefs place kicker Harrison Butker (7) kicks the game-winning field goal as punter Tommy Townsend (5) holds during the second half of the NFL Super Bowl 57 football game against the Philadelphia Eagles, Sunday, Feb. 12, 2023, in Glendale, Ariz. (AP Photo/Charlie Riedel)
With the Super Bowl days away, Cheddar News is on the scene to help you plan your spread for the big game.
Former NFL players are suing the league over claims of repeated violations in its disability program.
Chef Bret Lunsford of Blue Smoke, a high-end BBQ joint in Manhattan, has some tips for how to mix up your Big Game party planning.
Having spent the past several months meeting President Joe Biden, raising millions of dollars for his charitable foundation and promoting the benefits of CPR training, Buffalo Bills safety Damar Hamlin can focus now on the next big objective in his life: returning to football.
Benoit Garbe, chief marketing officer at Anheuser-Busch, joined Cheddar News to discuss Super Bowl ads and what lies ahead after the company ended an exclusive deal with the big game last year.
Kareem Abdul-Jabbar, left, hands the ball to Los Angeles Lakers forward LeBron James after passing Abdul-Jabbar to become the NBA's all-time leading scorer during the second half of an NBA basketball game against the Oklahoma City Thunder Tuesday, Feb. 7, 2023, in Los Angeles. (AP Photo/Ashley Landis)
Millions of Americans will bet over $16 billion in this year's Super Bowl, according to projections.
NBA fans are on record watch this week as Lakers forward LeBron James is set to break the all-time scoring record.
This year, the Crypto Bowl is out as beer and booze take over the ad breaks during Super Bowl LVII.
