While the University of Maryland's football season is likely to be scoreless following the Big Ten's decision to suspend gameplay amid the coronavirus pandemic, head coach Mike Locksley is still putting in work off the field in an initiative to bring more minority coaches to the next level in their careers.
Locksley, one of just 13 minority head coaches in the NCAA's top 65 football programs, started the National Coalition of Minority Football Coaches that aims to help elevate qualified coaches on all levels, including youth programs.
"We have so many qualified minority candidates that have trained their entire careers for these opportunities and what the coalition wants to do is, the three pillars of it is: to prepare, promote, and produce the next level of coaches, or head coaches," Locksley told Cheddar.
The NCMFC's board of directors, according to Locksley, is made of football professionals, including executives and both former and current coaches. Some notable members of the coalition include the University of Alabama's Nick Saban and Pittsburgh Steelers head coach, Mike Tomlin.
Among the obstacles that minority coaches face in leveling up their careers, Locksley said, is that they are not afforded the same opportunities as their counterparts.
"When we formed the coalition, our goal was to try to create [opportunities] and remove some of the roadblocks that we haven't been able to overcome with just being able to have the opportunity to get these jobs," he noted.
The idea behind the coalition is to provide a "viable list of candidates" to leagues that, with the backing of the coalition and its connections, are inclined to be interviewed and assessed.
While the NFL has established the Rooney Rule, a mandate that requires each team to interview minority candidates, the NCAA does not have a similar guideline in place.
For Locksley, the grind of preparing for battle on the gridiron translates to his fight for success in helping elevate more minority coaches. Slow and steady wins the race, according to the coach.
"There's a process that goes into winning and for me, that's what the coalition's job to do is: to focus on the process of one, removing roadblocks, two, creating the awareness that we do have qualified individuals that are minorities that can do the job," he stated.
Emmanuel Acho joined Cheddar News to talk about his new book "Illogical: Saying Yes to a Life Without Limits." The former NFL player, current broadcaster, and host is on a mission to help people see beyond the goals that they have set for themselves. “People say 'what is being illogical?'" he said. "To me, it's believing it is so even when it's not so — so that it can be so."
Adidas is now the first major sports brand to create a program for paying college athletes. The new "name, image and likeness" network will allow more than 50,000 students across NCAA Division 1 schools to become paid spokespeople for the brand. Thilo Kunkel, Associate Professor and Director of Sport Industry Research Center at Temple University, tells us why this new program is only the beginning of an exciting time for student athletes.
Sports betting has boomed over the past year; but at the same time, sports betting stocks have not been so hot. Now, some sports betting brands are starting to rethink how to spend their money, especially when it comes to ads. It will come after online sports betting brands spent more than $320 million on advertising in 2021, up 38% from 2020, per MediaRadar. Brendan Coffey, sports finance reporter for Sportico, joins Cheddar News' Closing Bell to discuss.
Rowing-machine maker, Hydrow, raised $55 million in Series D funding round, led by Constitution Capital. Hyrdow offers a connected rowing machine that costs $2,495. The company's funding round comes as the at-home fitness industry is facing some challenges, due to many consumers returning to gyms after working out at home during the pandemic. Bruce Smith, founder & CEO of Hydrow, joined Cheddar News' Closing Bell to discuss.
WNBA star Sue Bird is back with the Seattle Storm after announcing her retirement last year and spoke to Cheddar about taking a pay cut to help her team win, issues around gender equity in sports, and partnering with beer brand Corona on sweepstakes that will allow fans to win a limited edition Corona fridge with space to display sneakers. "I love whenever you can partner with a company that you A) enjoy," she said. "It's not that ridiculous to see me with a Corona in my hand. You're not supposed to say that as an athlete, but it's true."
Turkish media reports say a second superyacht belonging to Chelsea soccer club owner and sanctioned Russian oligarch Roman Abramovich has docked in a resort in southwestern Turkey.
Ben Strauss, sports and media reporter at the Washington Post, joins Cheddar News to recap round two of the NCAA Men's Tournament and what we can expect heading into the Sweet 16.
March Madness kicked off this month as more and more states are legalizing sports betting — and some major upsets almost immediately busting many a bracket. Jay Croucher, the director of trading at the sportsbook PointsBet, joined Cheddar News to talk about the tournament and the current top picks. "There's not too much difference in terms of the busiest days of the year between the Super Bowl and the first day of March Madness," he said.
The NCAA tournament kicks off this week, so it's about that time to finalize your march madness brackets if you haven't already, and decide where to call the upsets. Iain MacMillan, senior editor at MacMillan, joins Cheddar News to discuss.
March Nadness is officially underway, and betting on this year's tournament has the potential to reach record levels. About 45 million Americans are expected to wager a total of $3.1 billion on just the men's tournament alone, according to a new survey from the American Gaming Association. Prince Grimes, Senior Writer for USA Today's sports betting media property, BetFTW, joins Cheddar News' Closing Bell to discuss how betting could play into this year's tournament and other storylines surrounding March Madness.