*By Britt Terrell*
Golfers gotta eat and drink, right?
That's why Topgolf is expanding its so-called eater-tainment model with sports enthusiasts looking to enjoy the games they love while eating, drinking, and listening to live music.
The company has 41 locations around the world that feature driving ranges with restaurants serving food and drink.
"We've introduced millions of people to the game," said Erik Anderson, the executive chairman of Topgolf.
Celebrities including Justin Timberlake and the golfer Jordan Speith have been spotted at Topgolf locations recently, and the company is launching initiatives to reach new customers.
The company set up a "Topgolf Crush" [pop-up at Heinz field in Pittsburgh](https://topgolf.com/us/crush/pittsburgh/), where visitors hit golf balls in hitting bays using Topgolf's range technology that tracks the speed of your ball. General admission tickets cost $55 for all-day access to the event during non-peak hours, and $65 during peak.
The company will use customer feedback from Topgolf Crush events to decide where to open new Topgolf driving/eating/drinking ranges.
For the full interview, [click here](https://cheddar.com/videos/topgolf-exec-chairman-talks-the-rise-of-eater-tainment).
Tips for throwing a next-level U.S. Open party.
Tennis fans head to the U.S. Open for the competition, but these days they gladly stay for the food.
NASCAR driver Ryan Preece, whose car rolled about a dozen times during a terrifying crash at Daytona International Speedway, was on his way home about 12 hours later after being discharged from a hospital Sunday.
Biles will next compete at the world championships in Belgium this fall, where she will look to add to her record total of 25 medals at the meet.
The president of the Spanish Soccer Federation is refusing to resign after he kissed a player after the team's World Cup win.
Pro wrestler Bray Wyatt passed away at the age of 36.
After decades in the ring, a Connecticut man is celebrating after obtaining his first boxing title, thanks to his wife who had a personal battle of her own and guided him.
The president of the Spanish soccer federation refused to resign Friday despite an uproar for kissing a player on the lips without her consent after the Women’s World Cup final.
The 41-year-old says she has given birth to a baby girl almost exactly a year after her last match as a tennis star.
Wander Franco was placed on administrative leave indefinitely by Major League Baseball on Tuesday while authorities in the Dominican Republic investigate the All-Star shortstop for an alleged relationship with a minor.
