TikTok's GirlBossTown Robyn DelMonte Talks Building Successful Social Media Brands
Public relations expert and successful TikToker Robyn DelMonte joined Cheddar News to provide some insight into effective strategies for building a brand through social media. She noted that engagement with consumers is critical, and brands that are looking to promote online have to actually be online themselves. "You can tell when a business, a brand, or a celebrity is a part of their own audience and connecting with their community versus when they're just trying things that they think are trendy and cool or at the moment," she said.
Mark Hamrick, senior economic analyst at Bankrate, breaks down the current housing market and why he’s expecting affordability will get better as the year goes on.
Georgie Dickins, founder of Women in Leadership Global and author of ‘Leading with Impact,’ shares thoughts on women in business and how to cultivate a supportive community.
