Salesforce is the latest company to announce plans to incorporate OpenAI's ChatGPT into its software product. The company on Tuesday launched Einstein GPT, a customer relationship management (CRM) platform that uses generative AI to create content across its suite of business services.
While applications will vary significantly depending on the company, some examples Salesforce highlighted are the ability to generate personalized emails for salespeople or advertising copy for marketers.
“The world is experiencing one of the most profound technological shifts with the rise of real-time technologies and generative AI,"said CEO Marc Benioff in a press release. "This comes at a pivotal moment as every company is focused on connecting with their customers in more intelligent, automated, and personalized ways."
For OpenAI, the collaboration represents a large-scale test case for its technology.
“We’re excited to apply the power of OpenAI’s technology to CRM,” said Sam Altman, CEO of OpenAI. “This will allow more people to benefit from this technology, and it allows us to learn more about real-world usage, which is critical to the responsible development and deployment of AI — a belief that Salesforce shares with us.”
Some of Salesforces' customers, meanwhile, are eager to see its benefits. “Embedding AI into our CRM has delivered huge operational efficiencies for our advisors and clients," said Greg Beltzer, head of tech for RBC US Wealth Management.
Toy's don't just have to be mindless objects we give children to pass time, they can be educational, brain stimulating, and emotionally calming. From toys that tell you stories to ones that let you test your creative side and music making skills, this year's Consumer Electronics Show presented some tech toys that could have some positive impacts on your mind.
Aerospace startup Atomos Space, which is developing a series of orbital transfer vehicles to help reposition satellites in space, recently closed on a $16 million financing round. CEO Vanessa Clark and COO William Kowalski joined Cheddar News to discuss the company's operations ahead of its launch.
The legacy automaker Ford says its keeping sustainability in mind in its return to the F1 racing circuit and its future EV plans following a turbulent quarter.
The Justice Department has been scrutinizing a controversial artificial intelligence tool used by a Pittsburgh-area child protective services agency following concerns that the tool could lead to discrimination against families with disabilities, The Associated Press has learned.
The U.S. Treasury Department has changed the standard for what kind of electric vehicles qualify for a federal tax benefit under the Inflation Reduction Act.
