The Players' Tribune is giving a platform to athletes, so they could tell their stories, and give fans a look into their personal lives.
With over 2,000 pro athletes already contributing, the sports media company is catching on quickly. Peter Gorenstein sat down with Jaymee Messler, co-founder and president at The Players' Tribune at the WPP Stream event to discuss the company's plans to disrupt the sports media landscape.
The Players' Tribune is giving athletes the chance to connect with their audience beyond the box score. One of the media platform's high-profile documentaries dives into the life of NBA star Isaiah Thomas and highlights the ups and downs of his wild year in the league. The "Book of Isaiah" shares how he dealt with tragedy and how he felt being blindsided by a trade.
The Players' Tribune is also trying to reimagine the traditional sports press conference. It will be debuting a new 30 minute Twitter show with live athletes holding a Q&A. On top of the new show, Messler also says that having Derek Jeter as a co-founder and board member has helped the company grow.
Team USA is still searching for its first gold at the Beijing Winter Olympics that is held amid geopolitical tensions and a global pandemic. Cheddar News speaks with Stephen Cannella, Co-Editor-in-Chief of Sports Illustrated about the highlights and disappointments so far.
The opening ceremony of the 2022 winter Olympics has kicked off at the Beijing national stadium. 150,000 spectators are in attendance for the games inside the 'closed loop' system separating Olympic personnel from the public. Cheddar News spoke with Brian Cazenueve, Sports Illustrated contributor, to share the highlights you may have missed and much more.
Former Miami Dolphins head coach Brian Flores has filed a lawsuit against his old team along with the Denver Broncos and the New York Giants. Flores alleged that the league has been following racist practices in its hiring process. Former NFL quarterback and Sports Analyst and Commentator, Lester Ray Ricard Jr, joined Cheddar to discuss more.
Former NFL QB Lester Ricard Jr. joins Cheddar Bets to discuss playing--and beating--the same team three times in a season ahead of the NFC Championship Game.
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Brian Bennett, College Basketball Senior Editor of The Athletic, joins Cheddar Bets to share his methods for forecasting long-term success for college basketball's top programs.
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Super Group, the company behind leading global online sports betting and gaming businesses Betway and Spin, has landed on Wall Street. The company went public via SPAC with Sports Entertainment Acquisition Corp., and now lists on the NYSE under the ticker symbol 'SGHC.' This debut comes as the U.S. sports betting market continues to heat up with more and more states legalizing the practice. Eric Grubman, chairman of Super Group, joined Cheddar to discuss.
Olivia Harlan Dekker and Sean Green provide their insight and top picks after studying the early lines for Super Bowl LIV, while Chris Spagnuolo breaks down betting trends from this NFL season using data and analytics. Sponsored by BetMGM.
Eight months after the National Football League announced $1 million in research into cannabinoids, the NFL-NFLPA Joint Pain Management Committee has awarded the funding to two teams of medical researchers at the University of California San Diego and the University of Regina. The NFL says the studies will investigate the effects of cannabinoids on pain management and neuroprotection from concussion in elite football players, respectively. Cheddar correspondent Chloe Ailello spoke with Jeff Miller, the executive vice president of communications, public affairs, and policy for the NFL, about the studies, as well as the recent lawsuit filed against the NFL by former Miami Dolphins head coach Brian Flores. "Maybe we can learn things from other alternative pain approaches that are going to benefit our player population and then sports medicine as a whole," Miller said.
