Miami Heat Bring a Championship Attitude to eSports
The Miami Heat has made the NBA playoffs in 20 of the last 23 years by building a winning culture. The team's chief marketing officer Michael McCullough said the Heat plans to bring that same championship mentality to eSports.
The NBA is making a bet on eSports, a multiplayer video-game tournament in which players are sponsored by actual teams, in the hope the league can recruit new fans.
Earlier this month, the NBA 2K league held its first-ever draft at Madison Square Garden. Seventeen NBA teams, including the Miami Heat, selected the top video-game ballers to compete in a basketball video-game championship.
McCullough said the Heat acquired a stake in the eSports organization Misfits to "bridge the gap between the 2K fan and the traditional Heat fan."
The NBA 2K league tips off May 1, in the middle of the actual NBA playoffs.
The Heat is tied 1-1 in an Eastern Conference first-round series with the Philadelphia 76ers. McCullough said the key to winning championships is believing in the idea that 15 players win championships, not 1 or 2.
For full interview, [click here](https://cheddar.com/videos/when-esports-and-real-sports-collide).
Saudi Arabia became the only country to enter a bid to host the 2034 FIFA World Cup after Australia backed out, claiming they were focusing on other major sporting events.
Global governing body of soccer FIFA banned ex-Spanish Federation president Luis Rubiales for misconduct following backlash over his kiss of a top Spanish soccer player following the women's World Cup in August.
Pieter Vanerman, CEO of Spin, joined Cheddar News to discuss the ping-pong franchise, which has nine locations around the U.S. and two in New York City, and also dived into how the business operates, showed what's on the menu and what you can expect when you visit.
Texas Rangers (90-72, second in the AL West during the regular season) vs. Arizona Diamondbacks (84-78, second in the NL West during the regular season).
The Arizona Diamondbacks advanced to the World Series for the first time in 22 years by stunning the Philadelphia Phillies in Game 7 of the NL Championship Series. Arizona next plays the Texas Rangers in the Fall Classic.
