eMarketer reports U.S. esports ad revenues are expected to pass $200 million by 2020. Jimmy Mondal, host of Cheddar Esports, breaks down why it's so important for teams to bring on partners and why a website is crucial to building a fan base. ________________ Check out [Wix](https://www.wix.com/?utm_campaign=bd_Influencers_cheddar) to find out how to build your business on the web.

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Ads During NFL's Big Game Look Toward The Future
While many are excited to watch the final two NFL teams square-off and see which one ultimately takes home the trophy, some, on the other hand, are there for another mian attraction -- the commercials. Companies during this year's game are looking towards the future From electric vehicles, to robots, and crypto-currency, several first-time advertisers are expected to join long-time advertisers like Pepsi, Budweiser and Doritos during the NFL's biggest game. Tom Morton, Global Chief Strategy Officer at R/GA, joined Cheddar News' Big Game Special to discuss.
MLB Spring Training Delayed Due To Lockout
This week's Spring Training has been delayed as a result of the ongoing MLB Lockout. This past Saturday lead negotiators and lawyers from Major League Baseball and the players union met to discuss the economic hurdles needed to be cleared for a new labor deal, but from all accounts, it seems the sides are still far apart. Baseball Columnist and Publisher of "The Joe Sheehan" Baseball Newsletter, Joe Sheehan, joined Cheddar to discuss more.
Top Google Trends During The Super Bowl
The Super Bowl might be over, but people are still buzzing about the players, commercials, halftime show, and more. Google tracks the top searches before and after the game every year, revealing the show-stopping moments of the biggest sporting event of the year. Sadie Thoma, Director of US Creative Partnerships at Google, joined Cheddar's Opening Bell to discuss the top trends this year.
Investment in NBA Teams Is in High Demand for Private Equity Firms
Private equity firms are taking a big interest in investing in NBA teams, the sports league showing the highest ROI over the last two decades according to Sportico, Forbes, and PitchBook. Wylie Fernyhough, lead analys for private equity at PitchBook joined Cheddar News to discuss the way firms are looking to get a piece of the action on the court. “There’s a certain amount of rarity, with these," Fernyhough said. "They’re not exactly printing new NBA franchises."
Cannabis Industry Shut Out of Super Bowl Ad Frenzy
Kyle Jaeger, senior editor for Marijuana Moment, joined Cheddar News' Closing Bell, where he explains why a stigma still exists for the cannabis industry in advertising and social media after NBC rejected Weedmaps' ad for the big game even though more states across the country are legalizing cannabis.
Cryptocurrencies Blitz Super Bowl With Ad Campaigns
We know that the Los Angeles Rams emerged as Super Bowl champions, but the crypto industry also came out a winner on Sunday with several notable companies getting airtime in primetime. However, Richard Smith, author of the Risk Rituals Newsletter, joins Cheddar News' Closing Bell, where he says the campaigns were a 'disappointment' and adds that crypto companies would be wiser spending their resources on creating value.
Drake Wins Big On Super Bowl LVI Bitcoin Bets
Drake gambled $1.3 million in Bitcoin on Sunday’s Super Bowl — and won. Some of the action that the rapper placed bets on included the LA Rams to win outright and Odell Beckham Jr. to score a touchdown.
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