*By Carlo Versano*
The competitive spirit runs deep in the Steinbrenner family.
George Steinbrenner IV, the son of the New York Yankees co-chairman and grandson of the famous Yankee owner, hopes to take the family business of winning to the race track.
Steinbrenner became the youngest team owner in IndyCar history this year when he and his partner, Mike Harding, unveiled Harding Steinbrenner Racing.
In an interview with Cheddar, Steinbrenner spoke of growing up in a family that oversaw the Yankees as it stacked up enough victories to become the most-winning team in baseball's history.
"All that matters to our family is winning," he said. "It was 100 percent part of the culture for me growing up."
Steinbrenner and Harding are hoping their race team will one day be its own dynasty. They signed Patricio O'Ward and Colton Herta, two young up-and-coming drivers, who Steinbrenner called "cornerstones" and around whom he wants to build the team.
"Five years from now I think they'll both be superstars," he said.
At the ripe age of 22, Steinbrenner said he felt welcomed into the club of team owners, but that he still has to earn the respect of his peers. And he's well-aware of of the challenge many sports franchises, teams, and leagues ー including baseball ー face in trying to break through a crowded media and entertainment landscape to appeal to young viewers. Luckily, with IndyCar, the cars and drivers do the hard work, he said.
"It's so cool."
For full interview [click here](https://cheddar.com/videos/yankees-steinbrenner-dynasty-expands-to-indycar-racing).
The opening day of the Women's World Cup in New Zealand was marred by a deadly shooting in host city Auckland that left two people dead.
FIFA President Gianni Infantino could make no guarantee Wednesday that the member federations will distribute the $30,000 payments promised to every player at the Women's World Cup.
A former Northwestern football player filed the first lawsuit against Pat Fitzgerald and members of the school's leadership, seeking damages stemming from a hazing scandal that cost the former football coach his job.
Sunday's Wimbledon men's final saw No. 1 seed Carlos Alcaraz defeat seven-time champion Novak Djokovic.
Carlos Alcaraz has ended Novak Djokovic’s 34-match winning streak at Wimbledon by beating him 1-6, 7-6 (6), 6-1, 3-6, 6-4 in an engaging, back-and-forth final to win his first championship at the All England Club.
Marketa Vondrousova has become the first unseeded woman to win Wimbledon. She defeated 2022 runner-up Ons Jabeur 6-4, 6-4 in the final.
From another season with NBA King LeBron James to the return of gymnastics royalty, here's what's happening in entertainment.
Shoes off and dropped near the visitor’s dugout in San Francisco, Christian Walker begins his barefoot stroll through the perfectly manicured grass and makes his way into right field, where he plops down for a much-needed dose of Vitamin D on a sunny, summer Bay Area day. It's a welcome chance for a good stretch and fresh air following a cross-country flight from Washington.
PGA Tour leaders defended its merger deal with Saudi Arabia's LIV Golf tour before a Homeland Security subcommittee on Tuesday.
