John Sculley, Former Apple CEO and Co-Founder of Zeta Global, joins Cheddar to discuss a new funding round done by Zeta Global. The company is now estimated to be worth $1.3 billion, after raising $140 billion in August.
Sculley talks about what Zeta Global is looking for when it comes to acquisitions. Since 2007, the firm has bought almost a dozen companies, and now potential targets are coming to the company directly. Sculley says Zeta's growth rate is almost 40% each year, and it's very profitable. He believes smaller companies want to be advised by the cloud marketing company.
Zeta Global serves about 70% of the Fortune 500 companies.
The company's goal is to get bigger at a fast pace and continue growing. Sculley talks about the marketing duopoly of Google and Facebook, and why the two tech companies have had such success in the marketing world.
With household expenses rising, going green can save you thousands. Cheddar News spoke with Sara Morrow from Consumer Reports about ways to help people slash their bills with climate-friendly home improvements.
About 61% of people who use the internet are addicted to it, according to research. Cheddar News dove in at a recent meeting for a 12-step program as part of a group called ITAA (Internet Technology Addicts Anonymous). The group ( https://internetaddictsanonymous.org/ ) was formed to help the growing number of tech addicts, with more than 6% of the globe's population now addicted, according to the University of Hong Kong.
The push for clean energy is igniting an interest in electric vehicles but charging EVs continues to be a concern for consumers looking to save. Brian Moody, executive editor with Autotrader, joined Cheddar News to discuss how people can make home-charging more affordable.
A fire at a New York City e-bike shop quickly spread to upper-floor apartments and killed four people early Tuesday in the latest deadly blaze linked to exploding lithium ion batteries.
Twitter is planning to pivot to video content, according to Reuters. Cheddar News explains how the tech giant looks to double down on video, creative and e-commerce strategies.
Twitter has a new plan for success, and it involves an old strategy. According to a recent report from Reuters, the platform plans to pivot to video, and Cheddar News Senior Reporter Michelle Castillo is here to talk about what video means for twitter’s future.
