Max Lippe and James Parker, cyclist and spokesperson for Electron Wheel discuss the product that turns every bicycle into an electric one.
Max discusses his bike ride to CES with the Electron wheel that will see him cycle 2,800 miles with the technology. The bike ride is in partnership with the Google Campaign and will take 10 days to complete. The ride is to show what the bike can do and to dispel the myth that "e-bikes are for lazy people."
Roadway deaths in the U.S. are mounting despite government test data showing vehicles have been getting safer. While the number of all car-related fatalities has trended upward over the last decade, pedestrians and cyclists have seen the sharpest rise: over 60% between 2011 and 2022.